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BELVEDERE

A high-performance “In-Outdoor” collection, BELVEDERE blends graphic compositions with large, spectacular scales.

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Broadwick Street Hotel

MARTIN BRUDNIZKI DESIGN STUDIO

In the heart of bustling Soho, the Broadwick Street Hotel offers a unique experience combining glamour and comfort. Designed by the Martin Brudnizki Design Studio, the hotel's eclectic decor is inspired by the opulence of the Jazz Age, travels in Italy and a touch of English eccentricity with a disco accent. This cultural mix is echoed throughout the hotel, where bold prints come together.

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Natalie line

The Natalie line was inspired by the Italian duo Zanellato and Bortotto's fascination with the atmosphere of old Parisian cultural salons. The name Natalie echoes Natalie Clifford Barney, an American woman writer of the 20th century known for her woman's literary and artistic salon on rue Jacob, in Paris during the interwar period. Natalie retraces, within its generous curves, a decorator's status piece. A pure design that subtly challenges classical codes, contrasting with the soft and welcoming upholstery.

The Maisons

PIERRE FREY

Founded in 1935, Maison Pierre Frey creates, publishes and manufactures fabrics in an inventive and deeply eclectic spirit. It draws its inspiration from the art of distant ethnic groups as well as from the 18th century in France and contemporary art. The Pierre Frey collections combine materials and motifs in bold and unique colours. In recent years, Pierre Frey has expanded its offer to include new professions in which the House expresses all its creative power: wallpaper, custom carpets & rugs, furniture.
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BRAQUENIÉ

Created in 1824, Braquenié is famous for its printed cotton, silk and hand-woven carpets. This illustrious House contains many historical treasures: old textiles, carpet samples and watercolour drawings. The documents, carefully preserved, reveal a fascinating world where know-how and elegance are sure values in terms of taste. Braquenié became the "great couturier" of interior design. The Frey family acquired it in 1991, perpetuating the spirit of origin through common values: tradition, know-how and excellence.
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BOUSSAC

Marcel Boussac has remained legendary for his intuitive and creative genius. Essential in the French entrepreneurial landscape, it left its mark on the textile industry in the 1950s. Pierre Frey bought Boussac in 2004 with the desire to revive the fundamentals of this illustrious company. The latest collections highlight a new approach to decoration oriented towards the world of Design and push the limits of textile creation by always keeping in mind comfort, quality of execution and ease of use.
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FADINI BORGHI

In 2004, Pierre Frey bought Fadini Borghi, born from the union of two Italian publishers who make up his name. Throughout its history, Fadini Borghi has never ceased to sublimate this magical and unique yarn called silk. Rich in an extraordinary heritage, this House brilliantly revisits the great Italian classics and offers a contemporary re-reading. Damascus, velvet and lampas rub shoulders with plain and fake ones, with the common denominator being the desire to cultivate a certain idea of Italian splendour and taste.
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LE MANACH

This textile house, created in 1829, cultivates an unconditional love for the tradition of refinement, heritage and French craftsmanship. Its silks, brocatelles, damask and velvet with exceptional designs reproduce textile archives, the oldest of which date back to the Renaissance and highlight rare skills. After being run by the same family for five generations, La Maison Le Manach was bought by Pierre Frey in 2014, extending the happy alchemy between past and present.
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RETIRO BICOLORE

RETIRO is a hand-tufted graphic composition in New Zealand wool. Inspired by the Palacio de Cristal in Madrid's Retiro Park, the lines in large wool loops draw the structure of the architecture on a luminous cream background in wool loops. The modernity of the graphics is supported by textures reminiscent of elegant embroidery.

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MAGAZINE FREYQUENCE

The motifs, whether realistic or fantastical, celebrate the delicate or exuberant beauty of nature in all its forms: stylized flowers and trees, inhabited forests or dreamy herbariums. A veritable tour of the imaginary world of gardens, contemporary drawings and archival documents are revisited in springtime hues. A sunny range where the light makes each hue vibrate, creating a peaceful, enchanted atmosphere. All artistic styles and scales are permitted.

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BELVEDERE blends graphic compositions with large, spectacular scales. The motifs celebrate the exuberant beauty of flora and fauna in an artistic presentation inviting contemplation.

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